Safer Gambling Week

Safer Gambling Week 2024 runs from 18th – 24th November and is a campaign led by the gambling industry that aims to create a conversation with customers, staff, and the wider public about safer gambling.

Safer Gambling Week 2024 will shortly be with us – this is an important event for bingo and the entire gambling sector:

  • it allows us to further promote safer gambling messages to customers, with a single common voice
  • it is a great opportunity to remind all players of the information, support and help that is available 365, every year
  • it provides an opportunity to show all parties what the industry and partners quietly do every day of the year.

The planning for the Week starts in February of each year, and The Bingo Association circulates regular campaign updates and briefs direct to operators.

Safer Gambling Week is an important part of the bingo industry’s commitment to social responsibility.

Safer Gambling Week artworks for promotional and messaging materials, including posters, web banners, social media collateral, contact cards and leaflets, are available, free of charge, for all participants. This year sees greater emphasis on digital materials in light of the pandemic and increased use of social media channels. The materials use a range of six key messages to engage with audiences, with each item providing details of free and confidential contact points for further information and advice, and of social media platforms. The key messages: 

• Ask yourself… have you carried on past your spending limit? 

• Just a heads up… it’s good to set yourself limits 

• Just a heads up… it’s easy to lose track of time when gambling 

• Play smart… know when to stop 

• Remember… friends and family are more important than gambling 

• Remember… gambling is not a way to make money 

Existing registered campaign supporters should already have received information about the Week and can access all the materials online, some of which are also available in Arabic, Chinese, Polish, Romanian and Welsh. 

If you have not already registered, visit the Safer Gambling Week website.